Featured Industry

Pharmaceuticals: Just one of the many industries we serve.

Pharmaceuticals

With our SEAS technology, we can simulate the various risk-return payoffs, future scenarios on likely introduction of a drug or expiration of a patent. Implementation for any marketing plan, merger, take-over, price cuts or R&D investment can be achieved in virtual space.

Intelligent agents can represent small, medium, and larger pharmaceutical firms. Each simulation can be customized as per client specifications.


Introduction

What happens when you take gaming technology, inject it with the latest discoveries in management, economics, and psychology, and apply it to business, political, and social situations? The answer is Simulex’s Synthetic Environments for Analysis and Simulation (SEAS), the result of ten years of research conducted at Purdue University’s Krannert School of Management, in association with the United States Department of Defense and several Fortune 500 companies.

SEAS-VIS Screenshot

What We Do

At Simulex, Inc., we use our exclusive license to SEAS to provide the next generation of consulting services to our clients in government and the private sector. Instead of experimenting with real people, SEAS allows clients to interact with synthetic people and observe what is happening. Using agent-based modeling in a business war-gaming environment, SEAS seamlessly incorporates all aspects of managerial decision making to provide a complete and integrated view of economies, industries, and organizations.

Our Goal

Our ultimate goal is to provide a totally customized product that will allow an organization to perform detailed exploration of the key issues it faces and create defined strategies that will shape its future.